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| The Sunnylands state. (Photo: Sunnylands.org) |
Sunnylands, the former Annenberg Estate, located in
Rancho Mirage, California, is a 200-acre estate currently run by The Annenberg
Foundation Trust at Sunnylands, a not-for-profit organization and Annenberg
family trust. It is a beautiful, historical resort where the world’s most
powerful leaders, CEOs and other people from the world’s most powerful and
wealthiest families go to spend time together, talk about business, have
dinners and other events.
Sunnylands
came to us back in 2013 and said that they needed their website translated to
simplified Chinese and Latin-American Spanish. They wanted it translated to
Chinese because Chinese President Xi Jinping
and American President Barack Obama were planning to meet at Sunnylands shortly,
and before this big event, they needed their website, as well as many more
content pieces translated to Simplified Chinese: marketing materials,
information sheets, etcetera.
We worked
closely with their development team to get the necessary clearance to translate
their content. We needed approval
because, essentially, it was practically as if we were translating on behalf of
the Obama administration.
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| US President Barack Obama and Chinese President Xi Jinping during their meeting at Sunnylands. (Photo: Sunnilands.org) |
We
translated the website, including information about the history of the
relationship between both President Xi and President Obama, their encounters in
the past, and all the content of the actual meetings between them, including recaps, overviews and follow-up
notes. We worked with different formats as well, such as video and audio files.
From the
process standpoint, it was fairly simple: they
came to us, and they needed the translations done very quickly. We were
selected among five different translation agencies for a simple reason: they
needed an extremely accurate translation
with the highest level of quality,
befitting to the professionalism and the excellence that their website demands.
Because of the quality requirements, we had to test seven linguists before the correct person was approved.
We did it
quickly, accurately and within their budget. We actually weren’t the lowest
price they were offered, but we were definitely the best overall value for them. We put in extra effort to make sure
that the result would be up to their expectations. For instance, we made
contact with some of their business acquaintances in China to make sure that the style, the word choices, the context
and the general feel and tone of the message on the translated website were accurate
and coherent with the additional materials as well.
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| The Sunnylands estate has hosted events for the most powerful and influential people in the world. (Photo: Sunnilands.org) |
They were
very happy with us. They held a meeting of great importance between two of the
world’s most powerful leaders right now at their location, and we were fortunate enough to be of help to
them in this noble endeavor. Now, in their website, if users click on the
“Chinese” or “Spanish” links at the top right corner, they will see our work.
It has been
one of the most high-profile projects we
have ever done, and it has helped us attract many more customers: the
second we appear in the Sunnylands website, which is visited daily by millions
of people, and no one has anything negative to say about the translation, we
gain business, and we gain reputation.
This was
definitely a project that we are especially
proud of!
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